Your people are, without question, what set you apart. People matter, people really make the difference.

Spark HR work collaboratively with you to put in place an HR strategy that enables you to recruit, develop and retain the right people. Creativity and innovation is at the heart of everything we do.

We provide flexible and uncomplicated HR services that add real value to our clients.

We understand that many businesses need the option to access HR support as and when required, so that they can focus on running and growing their business – with the confidence that any HR needs are being taken care of. We really take our time to get to know your business which means that our solutions will always be tailor-made for you.

We know that it’s the people that make a business succeed and really stand out from the crowd. To enable this you need to attract and keep the right people – both now and for the future. Our vision is, quite simply, to help our clients achieve this.

We offer versatile HR consultancy to meet your business needs, including:

Meet the Founder

Spark HR was founded in 2013 by Dan Burt (BA Hons, MCIPD).

After spending over 15 years working for the likes of Aegis Densu, WPP, Vodafone and Xerox (to name a few), Dan wanted to take his HR knowledge and expertise and offer uncomplicated, jargon-free HR solutions to businesses who are creative, ambitious to grow and who really value their people.

As a consultant, he has worked with businesses big and small, helping them gain accolades including ‘Sunday Times Best Companies to Work For’ and ‘Investors in People’ accreditation.

Dan loves to ask lots of questions, understand the problem and talk about what you can do – rather than tell you what you can’t do. He firmly believes that the role of HR is to work collaboratively with the business to achieve its vision and goals.

Outside of work, Dan loves coffee, cold mornings running through muddy fields (in the name of fitness) and following the mighty Tottenham Hotspur.

What We Do

Whether your business is big or small, starting out or established - we offer a range of HR services to help you grow and succeed.

How we work

Spark HR follows a five-step
process with our clients:

  • 1. Coffee

    We like to start off with an informal chat about how we might be able to help you. This will give you a better feel for how we like to work.

  • 2. Discover

    Next, we make sure we fully understand you and your business. Putting knowledge before assumption means we will always make recommendations from a position of “we know” rather than “we think”.

  • 3. Create

    Following the discovery phase, we work with you to agree tailored priorities, plans and activities that work for your business.

    Lisa French, Managing Partner, Truth
  • 4. Execute

    We help you to take the knowledge and recommendations and turn these into tangible actions. We work collaboratively with you to deliver your goals, making sure everyone and everything stays on track.

    Paul Chorlton, Financial Director, LOVE Creative
  • 5. Nurture

    We will continue to work in partnership with you to ensure that we keep your approach to HR fresh, engaging and relevant as your business grows and evolves.

    Victoria Williams, Head of Operations, Chill Factore

Our Clients

The common theme with all our clients is that ambition, creativity and innovation drive their businesses. Whether you’re a creative agency redefining brands or a software business at the cutting edge of technology, a heritage brand at the forefront of fashion or a retailer reshaping the world of e-commerce, we can help you to get more from your people.

We are based in Manchester and work with businesses throughout the North West and across the UK.

Click on the logos below for some kinds words from just a few of our clients…

Contact Us

We'd love to hear from you.

0161 3006643

Alternatively, please fill in the form below and we will get back to you as soon as possible.

LOVE Creative

“Dan’s not your typical idea of an HR expert. And that's a good thing. Instead, his obvious expertise is matched with an approachability and informality that feels in tune with a more modern way of working. He’s a good guy. We love him.”

Dave Palmer, Executive Creative Director, LOVE Creative

Ph. Creative

“Dan’s can do attitude to everything you throw at him is refreshing. He has a professional approach to everything and shows understanding and empathy in any situation that arises, no matter how difficult or sensitive it may be. I would highly recommend the service we have received.”

Helen Adams, Finance Director, Ph. Creative


"As a high growth business, we are very time poor and our HR demands are constantly changing and evolving. Working with Dan to create a strategic plan for HR, implement improved systems and processes, and provide us with day to day support has been and will continue to be invaluable."

Nick Howe, Founder/Managing Director, Uniform


“The service that Truth has been provided by Spark HR has been first class. Their advice and guidance has made often potentially difficult situations straightforward and stress-free and I would not hesitate to recommend Spark HR to friends and peers.”

Lisa French, Managing Partner, Truth


“Working with Dan has been invaluable. To a small business like ours, he brings a level of expertise that we simply couldn’t justify on a full-time basis. He’s implemented a comprehensive recruitment process and introduced tools such as psychometric testing to improve the way we assess candidates. Thanks to Dan, we’re now operating a league above where we would otherwise be able to.”

Rob Gray, Founding Partner, Squad


“Spark HR have helped us enormously to improve our business. This started with defining our values and behaviours and using these to completely change the way we recruit. Our values/behaviours also now form the basis for how we review our people and management performance. With Dan’s help, we’ve been able to hire some outstanding people and get the very best out of them.”

Ben Sullivan, Global VP, Axiell ALM


“We engaged Spark HR to support us with a large restructure of our UK business. What was initially a short-term project developed into an on-going relationship and Dan acting as our HR lead in the UK business. Dan’s advice and support is always well considered, practical and very commercially focused.”

Greg Peacock, CEO, Bench UK

School of Thought

“Dan is an incredibly engaging, smart and insightful trainer. He really ‘gets’ people and works with them in a way that helps them better understand themselves. His work with the students of School Of Thought has had a big impact on their ability to deal with pressure, handle feedback and work as a team. He brings a wonderfully refreshing approach to people development and HR.”

David, Campbell, Founder, School of Thought